SME Needs

We help you do more of what you love doing

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About

SME Needs was set up in 2010 by Nigel Davey. Nigel says: “I have spent my entire career working in customer-facing roles. From the fast-moving world of food retail through market research and IT services in a combination of operational, sales and marketing roles. Since 2001 I have worked almost exclusively with small businesses. “Marketing for small businesses is about maximising the return on investment. Often this is with little or no marketing budget. It is about getting the attention of your clients. It’s about making them sit up and notice you at the time when they are looking for your services. “I’m an analytical marketer, which means I believe B2B marketing is all about the numbers. “SME Needs’ approach of Measure, Understand and Improve has been adapted over time to better help my clients. It’s based upon the process I followed over the last ten years that delivered more than £11 million in sales. “I called the company SME Needs because small businesses need help with a wide range of services. This varies at certain times throughout their life cycle and is particularly relevant in the early years. I can offer my clients a wealth of experience to draw on to help them improve their marketing and grow their business.”

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Statistics

Posts: 90
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Press the Button. I dare you

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The key reason to NOT use your elevator pitch

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We are all taught to have an elevator pitch. A 30 - 60 second verbal presentation that tells people what we...

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Don't give away what your clients should be paying for

Why is it that too many companies expect you to give away so much up front?

Back in my IT support days, we were expected to design a local...

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What I saw at The Marketing Expo 2018

A day at the B2B Marketing Expo is always interesting.  Why did I go this year? To see if there were any new service providers who...

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The Long Term Game will really deliver for Croydon

The approval, by Sadiq Khan, for the redevelopment of Croydon town centre is great news. It's a £1.4billion investment expected to...

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