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SME Needs

We help you do more of what you love doing



SME Needs was set up in 2010 by Nigel Davey. Nigel says: “I have spent my entire career working in customer-facing roles. From the fast-moving world of food retail through market research and IT services in a combination of operational, sales and marketing roles. Since 2001 I have worked almost exclusively with small businesses. “Marketing for small businesses is about maximising the return on investment. Often this is with little or no marketing budget. It is about getting the attention of your clients. It’s about making them sit up and notice you at the time when they are looking for your services. “I’m an analytical marketer, which means I believe B2B marketing is all about the numbers. “SME Needs’ approach of Measure, Understand and Improve has been adapted over time to better help my clients. It’s based upon the process I followed over the last ten years that delivered more than £11 million in sales. “I called the company SME Needs because small businesses need help with a wide range of services. This varies at certain times throughout their life cycle and is particularly relevant in the early years. I can offer my clients a wealth of experience to draw on to help them improve their marketing and grow their business.”



Posts: 91
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Crap in, crap out

It's so true and there are too many people spending time pushing more content out to more people in the hope that it triggers interest...

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This morning the social media giant, Twitter, was down for almost 2 hours in the United Kingdom, some parts of Europe and even Japan....

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Don't do everything yourself

You started your business because you love doing what you do.

Unfortunately there is a lot of other stuff that needs to be done around...

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Avoid getting discouraged

As a small business owner there will be times when you get discouraged. It's not because you're doing something wrong (most of the time)...

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Stop selling to your network

Despite all the media coverage on this being a bad idea, why do so many people still look to sell to their network?

The chances are that a...

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Once upon a time....

We all love stories and we have done since we were knee high to a very short thing.  What's not to love? Good guys to bond with and bad...

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Are you measuring?

If you're marketing your business, I bet you've got Google Analytics on your website and you're using something like MailChimp to...

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